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Renault Design Academy India Portfolios Selection

portfolio-selection-renault-design-academy-indiaLast night, at midnight sharp, the candidature registration expired at Renault Design Academy India website.

We received 400 portfolios and next week a judge panel (including myself) at Renault Design will select the 6 happy candidates. Soon we will communicate the internships’ winners.

If you are following the Design Academy Facebook Page you are probably following our daily activity, soon we will start a weekly live video news. So stay tuned on our FB page!



Design Education My Articles News

Renault Design Academy India Facebook Page

BANNIERES FACEBOOK DARenault Design Academy India has a Facebook page since a week and more than 800 followers already!

We opened a Facebook page because we will follow in video the 6 candidates working during their internship, the Facebook page will be one of social channels where to follow the adventure.

So, what are you waiting for? Go to Renault Design Academy India and put your LIKE! 😉

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Renault Design Academy India Challenge

Renault Design Academy website

Renault Design Academy website

The Design Academy project is organized by Renault Design and developed under the lead of Project Director Patrick Lecharpy (VP Advanced Design and Head of Renault Design India studios) and Project Manager Luciano Bove, (Design Academy Head of Program and Advanced Design Manager).

Patrick Lecharpy & Luciano Bove

The objective is to select and put together 6 talents during a highly professional internship of 6 months in Chennai Design Studio in India.

Please visit the Renault Design Academy Website for more info and registration form at:

For a great article about this event click here: Carbodydesign


Design Education My Articles News

Lada XCODE concept sketches by Raphael Linari

The new Lada X-CODE concept came out and some of the original sketches have been released to the Press.

I wanted to show this one in particular because of its excellent quality, the author of these sketches is car designer, and Lada Design studio Chief in Moscow, Raphael Linari.

Raphael is an ex student of mine during my teaching in Torino before going to France, and I kept a beautiful souvenir of Raphael’s school time because of his talent and most of all his deep dedication in accomplishing his mission to become a car designer.

He made quickly great progress and got his first internship at Ford in Germany,once he graduated it was easy for him to find a job. After many years we became colleagues in Renault, small world!

Today Raphael is the Lada Studio Design Chief in Moscow and works with  design director Steve Mattin.

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To become a designer you need Talent!

Talent is a necessary quality to become a designer.

We are born with talent, it is part of our inner part, of our soul, it is in our DNA, sometimes we have it because of family heritage, and sometimes it just happens.

Not everybody has talent, most people are born without. However; growing up and working hard at school or at something people can learn how to do things very well.

Now if we can be very good at something why is talent so important? Why do we use the expression “…he/she is such a talent!” what does it really mean?

If we search for the word “talent” in any Dictionary we will find the following definition:

A special natural ability to do something well, or people who have this ability” (Cambridge Dictionary)

The point is: we all can do something really well, but only few talented people will do the same thing making the difference! Giving emotions! There are the great executors and the great creators.

Car Design and Design fields in general concentrate a good number of talented creative people, most serious design schools around the globe make entry selections interviews for their students’ candidates. The reason is simple: the selection will help schools to get the best and most talented future students. It is a human investment.

Who has talent will have a good chance to make an extra step, she/he will know before other students what to do how to do and how to be successful. That special natural ability is the key to the necessary extra step that will lead to an exploit!

How do we recognize if someone has talent?

When I see portfolios I can see the difference between who has a row talent and who does not have it, I can see the difference between sports car lovers who are confusing their passion for speed, engines and bolts Vs Car Design fever. I can see who deserves a good design school and who should just try a different field.

Talented people usually work a lot on their own to produce great amount of sketches because they are obsessed with improvement and their designs attempts. They are never happy with their work, they keep on trying. They do not give up. The search constantly for the new brilliant idea.

To become a good car designer you need that kind of talent!

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